Social Media Strategy Assignment

For this assignment in my postgraduate class in Communications (Digital Media), I tackled the challenge of crafting a comprehensive social media strategy for Jaye's Dance. This involved in-depth audience research, competitor analysis, and the creation of content calendar tailored to achieve Jaye's Dance's specific goal of brand exposure.

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Key Skills Demonstrated:

• Social media marketing principles

• Audience research and analysis

• Content creation and planning

• Strategic goal setting and measurement
   

The presentation below showcases my ability to develop data-driven social media strategies that can effectively engage target audiences and drive business objectives.